What Is Uchiko Town? A Historic Town Prosperous Through Wood Wax
Uchiko Town (Uchiko-chō) is a beautiful town in Kita District, central Ehime Prefecture, where history and nature come together.
It prospered as a merchant town through the production of mokurō (wood wax) and washi paper from the late Edo period to the Meiji period, and traditional architecture and culture still remain strongly preserved.
In particular, the "Yōkaichi-Gokoku Historic District" is designated as an Important Preservation District for Groups of Traditional Buildings, and its approximately 600 m street lined with white walls and lattice windows feels like stepping back in time.
The Taisho-era theater "Uchiko-za," built in the Taisho period, is designated as an Important Cultural Property of Japan, and with convenient access of about 50 minutes from Matsuyama, Uchiko is a popular destination for travelers from Japan and abroad.

Highlights of Uchiko Town
1. Historic Walk Through the Yōkaichi-Gokoku Streetscape
The "Yōkaichi-Gokoku Streetscape" in central Uchiko Town is a historic area that preserves architectural styles from the late Edo to Meiji periods.
Houses with white walls, lattice windows, and namako walls line the street for about 600 m, creating an atmosphere that feels like traveling back to old Japan.
The Kamihaga Residence, a wealthy merchant's home built from fortune earned through wood wax production, is an Important Cultural Property of Japan, and visitors can tour inside to learn about life in that era (admission: Adults 500 yen).
The "Museum of Commerce and Daily Life" is also popular for its recreated Taisho-era pharmacy display.
2. Experience Traditional Performing Arts at Uchiko-za
Uchiko-za, a traditional theater built in 1916 (Taisho 5) by local supporters to celebrate the enthronement of Emperor Taisho, is designated as an Important Cultural Property of Japan.
It is a two-story wooden tile-roofed theater in irimoya style, equipped with authentic stage features such as a revolving stage, hanamichi runway, suppon trap lift, and box seating.
Under normal conditions, visitors can tour the interior and learn about the backstage and under-stage mechanisms.
*There are periods when the theater is closed due to preservation and restoration work, including seismic reinforcement.
During the construction period, only the backstage area can be toured, and exhibitions and special displays related to Uchiko-za are held (admission: Adults 400 yen / Elementary and junior high school students 200 yen).
3. Rich Nature and Seasonal Scenery
Uchiko Town is surrounded by mountains and rural landscapes, where visitors can enjoy beautiful nature throughout the four seasons.
- Spring (late March to early April): Cherry blossoms color the whole town, making it a delightful season for walking.
- Summer: You can relax among lush green mountains and cool riversides.
- Autumn (mid-November to early December): Fall foliage adds color to the white-walled streets, creating an excellent photography season.
- Winter: You can enjoy a calm town walk in a quiet atmosphere.
4. Enjoy Local Gourmet Food
In Uchiko Town, you can enjoy dishes made with fresh local ingredients.
In the preservation district, cafes and restaurants in renovated traditional homes are scattered throughout the area, and menus using locally grown vegetables and fruits are popular.
At Michi-no-Eki "Uchiko Fresh Park Karari," you can buy freshly harvested vegetables and fruits and also enjoy farm-to-table cuisine at the restaurant.
5. Traditional Craft Activities
In Uchiko Town, you can also enjoy activities such as traditional craft experiences and hiking.
In particular, the handmade Japanese candle painting experience at Ōmori Warōsokuya is popular with tourists and perfect for making travel memories.
There are also facilities where you can try traditional washi papermaking, allowing you to experience Uchiko's traditional industries firsthand.

How to Get to Uchiko Town
Access by Car
- About 50 minutes from central Matsuyama
- Use the Matsuyama Expressway and arrive at the preservation district in about 10 minutes from Uchiko-Ikazaki IC.
Access by Public Transportation
- Walk from JR Uchiko Station
- From Matsuyama Station, it takes about 25 minutes by JR Yosan Line limited express or about 40 minutes by local train to JR Uchiko Station.
- It is about a 15-minute walk from the station to the preservation district, and the route is also lined with charming streets.

Things to Do in Uchiko Town
1. Walk the Historic Streets and Visit Photo Spots
Take a slow walk through the Yōkaichi-Gokoku streetscape and enjoy historic buildings and photogenic scenery.
From the contrast of white walls and namako walls to light filtering through lattice windows, the area is full of picture-perfect spots.
2. Experience Architectural Beauty at Uchiko-za
Visit Uchiko-za and experience the atmosphere and architecture of a Taisho-era theater.
*Currently, due to preservation and restoration work, only the backstage area can be toured.
3. Traditional Craft Workshops
Through experiences such as Japanese candle painting and traditional washi papermaking, you can enjoy learning about Uchiko Town's history and traditions.
Some activities require reservations, so checking in advance is recommended.
4. Enjoy Local Food
Enjoy dishes made with local ingredients at Uchiko Town's cafes and restaurants.
Traditional house cafes, in particular, offer a special experience in an atmospheric setting.
5. Hiking and Nature Observation
Hiking courses that take advantage of the rich natural environment are also recommended.
Odamiyama Gorge is especially known as a beautiful spot for autumn leaves.

Useful Information for Travelers
- Opening hours of major sightseeing facilities
- Many facilities in the preservation district are generally open from 9:00 to 16:30.
- Uchiko-za backstage tour: 9:00-16:30 (during the preservation and restoration work period).
- Admission fees
- Uchiko-za backstage tour: Adults 400 yen / Elementary and junior high school students 200 yen.
- Kamihaga Residence (Mokurō Museum): Adults 500 yen / Elementary and junior high school students 250 yen.
- The 3-facility combined ticket (Uchiko-za backstage, Kamihaga Residence, and Museum of Commerce and Daily Life) is a good value at Adults 900 yen / Elementary and junior high school students 450 yen.
- Recommended clothing
- Comfortable walking shoes and casual clothing are recommended.
- Don't forget sun protection in summer and warm clothing in winter.
- Tourist information center
- Near JR Uchiko Station, there is the "Uchiko Town Visitor Center (Arunze)," where you can get tourist maps and the latest information.
- Parking
- There are multiple paid parking lots around the preservation district.
Summary
Uchiko Town is a beautiful destination where Japan's history and traditions live on, with white-walled streets, rich nature, and the Taisho-era theater Uchiko-za.
Through town walks and traditional craft experiences, you can create unforgettable travel memories.
When visiting Ehime Prefecture, be sure to add Uchiko Town to your travel itinerary.